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CO-LOCATED EVENTS

Speaker

Ivan Rumenovic

Project Leader - AI in Battery Cell Production, BMW Group

Ivan Rumenovic is Project Leader - AI in Battery Cell Production since 2024 at the BMW Group.

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Session

From data science to generative AI

Keynote

Tuesday, March 17

04:30 pm - 04:55 pm

Live in Munich

Less Details

Over the past decade, organizations have moved from early data science experiments to enterprise-wide AI adoption—now accelerated by the rise of generative AI. While some initiatives have delivered measurable impact, many have stalled or failed to meet expectations. This session reflects on the key lessons learned from this journey, examines how generative AI is reshaping the AI landscape, and explores practical strategies to ensure future AI projects deliver sustainable value.

Join this session, to learn more about:

  • The most common success factors and pitfalls in AI and data science projects
  • How generative AI is transforming technology choices in AI strategies
  • Practical ways to align AI initiatives with business objectives, scale responsibly, and prepare for emerging opportunities
Presentation

Company

BMW Group

https://www.bmwgroup.com/en/general/imprint.html
With its brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world's leading premium manufacturer of automobiles and motorcycles and a provider of premium financial services. The BMW Group production network comprises more than 30 production sites worldwide; the company has a global sales network with representatives in over 140 countries.
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Colocated with
Enterprise AI Europe 2026 is part of the Event Series. You can find more events here.
Date
March 16 – 17, 2026
Location
Holiday Inn City Center
Hochstraße 3
81669 Munich
Phone
+49 (0)30 52 10 70 3 0
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